How Virginia Lottery Evolved its Digital Offerings Using CX and UX
Format: On-Demand | Duration: 60 mins
- Updating your digital platforms in unique situations, and the impact that can have on long-term, loyal audiences.
- Working through usability exercises to respond to new digital customers who interact with your site.
- Understanding and communicating the value of continuous CX measurement—especially when experiencing fluctuations—so you know what's normal versus anomaly.
Digital Customer Experience Manager, Virginia Lottery
In his six years with Virginia Lottery, Daniel has led the development of digital customer experience strategies and plans for new and existing technologies including websites and mobile applications, while establishing a vision for optimum user experience.